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How to Display your Photography in Print
Photography Prints are the Ultimate Expression of a Creative Work
Working in the Commercial photography field as I do, one of the few drawbacks for me is that I deliver so much of my work as digital files. Therefore, I rarely get to see the finished work in print - let alone have any control or input once the digital file has been delivered. Yet "the print" remains the ultimate expression of the creative work and, contrary to what most people would expect, there is whole world of skill, knowledge and expertise (and artistry) required to convert even the best digital file into a superb print and the digital file itself will need to be adjusted to suit the intended output. There are many technical steps and artistic decisions to make. Mistakes at this point can render any beautiful digital image dull, boring or flat. I spent 4 years of formal photographic study and a very significant proportion of that time was devoted to the skills of print making. I'm still learning!
So Many Choices and Decisions
Some (by no means all) of these choices are;
Consult A Professional
I guess what I am saying here is that if you want a seriously good print designed to last for generations and impress....then for goodness sake, please get a professional involved or at the very least, go and consult with a pro photo lab (I mean keep away from any in shopping centres for the good stuff). You might pay a little more but believe me, any extra cost will be worth it! We offer free advice (within reason) to all our clients wishing to print from our files. Ultimately, we have a vested interest in ensuring our clients get top quality results.
We have used Pixel Perfect in Chippendale now for more than 10 years and have never been disappointed. There are other great labs but you won't go wrong if you start here. They are one of the best! Try www.pixelperfect.com.au.
What About Mounting and Framing?
I haven't even mentioned framing and mounting choices...that's another world to explore so "subscribe" for my next blog!